Company culture “FIT”, company culture “ADD”, aspirations & real values
Business leaders came up with the idea of “office culture” back in the 80s, in an attempt to treat employees more like human beings and less like machines completing daily tasks. Step by step, organizations started noticing that people stayed longer when treated well. Productivity skyrocketed because office culture gave employees a feeling of belonging, and hiring people for culture fit became the norm in the years to come.
How to strengthen your employer brand with NO money
Contrary to popular belief, there are some ways to strengthen your employer brand without spending any money on marketing. As impossible as that might seem at a first glimpse, it can be done only if you compromise.